Tata the most trusted name in India has its presence in almost all the businesses. Popularly known as the steel to salt manufacturer of India, the TATA Group recently on 7th April 2022 has launched their aggregator app known as ‘NUE’. Nue means new journey for the consumers.
This mobile application is available on the Google Play Store and is a super app that provides consumers the power to shop for all types of consumer goods at one place.
You can buy gadgets, groceries, clothing, jewellery and even holiday gateways. Nue also has bill payments facility inside. Electricity bills, DTH recharge, mobile and broadband all at one place. You get bill alerts and due date reminders also from this Nue application.
Not only online buying but if you are shopping at any of the TATA Group Stores, you can directly pay via this Nue app.
Tata group has also added here their recently acquired BigBasket grocery shopping and 1MG online medicines experience.
One can book Taj Hotels here and also flights in Tata Group airlines.
For all payments and fund transfers Tata Pay UPI has been plugged in handy.
Like Google Pay or Paytm or any mobile wallet, Tata Neu also provides customer loyalty rewards/ cash backs/ offers.
This supper app will be challenging both online shopping majors like Amazon, Flipkart, Reliance etc. and will also give tough time to payment apps like Paytm, Phone Pay and Google Pay. While competition increases it will bring best of user experience to the end consumers.